Irresistible_TheRiseofAddictiveTechnolog.epub - (EPUB全文下载)

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ALSO BY ADAM ALTER
Drunk Tank
Pink

PENGUIN PRESS
An imprint of Penguin Random House LLC
375 Hudson Street
New York, New York 10014
penguin.com
Copyright © 2017 by Adam Alter
Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.
Library of Congress Cataloging-in-Publication Data
Names: Alter, Adam L., 1980- author.
Title: Irresistible : the rise of addictive technology and the business of keeping us hooked / Adam Alter.
Description: New York : Penguin Press, 2017.
Identifiers: LCCN 2016043481 (print) | LCCN 2016059209 (ebook) | ISBN 9781594206641 (hardback) | ISBN 9780698402638 (ebook) | ISBN 9780735223868 (international export)
Subjects: LCSH: Digital media—Social aspects. | Digital media—Psychological aspects. | Psychology, Applied. | BISAC: SOCIAL SCIENCE / Media Studies. | PSYCHOLOGY / Psychopathology / Addiction. | COMPUTERS / Web / Social Networking.
Classification: LCC HM851 .A437 2017 (print) | LCC HM851 (ebook) | DDC 302.23/1—dc23
LC record available at https://lccn.loc.gov/2016043481
Graphs and charts by the author.
Credits for images
Here
: www.redditblog.com/2015/04/the-button.html; here
: Monica Wadhwa and JeeHye Christine Kim, Psychological Science
(Volume 26, Issue 6). Page DS5. 06/01/2015. Reprinted by Permission of SAGE Publications, Inc.; here
: en.wikipedia.org/wiki/Hot_or_Not; here
and here
: Courtesy of Ben Grosser, bengrosser.com/projects/facebook-demetricator/.
Version_1

For Sara and
Sam

CONTENTS
Also by Adam Alter
Title Page
Copyright
Dedication
Prologue: Never Get High on Your Own Supply
PART 1
WHAT IS BEHAVIORAL ADDICTION AND WHERE DID IT COME FROM?
1.
The Rise of Behavioral Addiction
2.
The Addict in All of Us
3.
The Biology of Behavioral Addiction
PART 2
THE INGREDIENTS OF BEHAVIORAL ADDICTION (OR, HOW TO ENGINEER AN ADDICTIVE EXPERIENCE)
4.
Goals
5.
Feedback
6.
Progress
7.
Escalation
8.
Cliffhangers
9.
Social Interaction
PART 3
THE FUTURE OF BEHAVIORAL ADDICTION (AND SOME SOLUTIONS)
10.
Nipping Addictions at Birth
11.
Habits and Architecture
12.
Gamification
Epilogue
Acknowledgments
Notes
Index

Prologue:
Never Get High ............

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