GrowthHackerMarketing_APrimerontheFuture.epub - (EPUB全文下载)

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书籍内容：

Contents
Author Bio
Also by Ryan Holiday
Title Page
Copyright Page
Epigraph
GROWTH HACKER MARKETING
An Introduction to Growth Hacking
STEP 1
It Begins with Product Market Fit
STEP 2
Finding Your Growth Hack
STEP 3
Turn 1 into 2 and 2 into 4—Going Viral
STEP 4
Close the Loop: Retention and Optimization
My Conversion: Putting the Lessons into Practice
Special Bonus
Becoming a Growth Hacker: The Next Steps
Endnotes
PORTFOLIO / PENGUIN
GROWTH HACKER MARKETING
Ryan Holiday

is a media strategist for notorious clients such as Tucker Max and Dov Charney. After dropping out of college at nineteen to apprentice under Robert Greene, author of The 48 Laws of Power
, he went on to advise many bestselling authors, businesses, and multiplatinum musicians. He is currently the director of marketing at American Apparel, where his work is internationally known. His campaigns have been used as case studies by Twitter, YouTube, and Google and written about in Ad Age
, The New York Times
, Gawker
, and Fast Company
. He currently lives in New Orleans.
Visit RyanHoliday.net
.
Also by

RYAN HOLIDAY
Trust Me, I’m Lying: Confessions of a Media Manipulator
GROWTH HACKER
MARKETING
A Primer on the Future of PR,
Marketing, and Advertising
Ryan Holiday
A PENGUIN SPECIAL
PORTFOLIO / PENGUIN
Published by the Penguin Group
Penguin Group (USA) LLC
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New York, New York 10014
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penguin.com
A Penguin Random House Company
First published in the United States of America by Portfolio / Penguin, a member of Penguin Group (USA) LLC, 2013
Copyright © 2013 by Ryan Holiday
Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.
ISBN 978-0-698-13824-7 (ePub)
While the author has made every effort to provide accurate telephone numbers, Internet addresses, and other contact information at the time of publication, neither the publisher nor the author assumes any responsibility for errors, or for changes that occur after publication. Further, publisher does not have any control over and does not assume any responsibility for author or thi ............

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