TheLittleBookofBehavioralInvesting_Howno.epub - (EPUB全文下载)

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Table of Contents 
Little Book Big Profits Series
Title Page
Copyright Page
Dedication
Foreword
Introduction
The Most Important Lesson of All
The Power of Star Trek
So, Are You Spock or McCoy?
X Unchecked
Chapter One - In the Heat of the Moment
The Perils of Procrastination
The Power of Pre-Commitment
Chapter Two - Who’s Afraid of the Big Bad Market?
Brain Drain and Performance
The Cure for Temporary Paralysis
Chapter Three - Always Look on the Bright Side of Life
Optimism and the X-System
Nature versus Nurture
Beating Over-Optimism
Chapter Four - Why Does Anyone Listen to These Guys?
Why Does Anyone Listen to Jim Cramer?
The Shocking Dangers of Doing What We Are Told
Fund Managers: Weathermen or Doctors?
Overconfidence May Be Hazardous to Your Wealth
Chapter Five - The Folly of Forecasting
So, Why Do We Keep Forecasting?
Why Do We Use Forecasts?
There’s Got to Be a Better Way
Chapter Six - Information Overload
Is More Better?
When Less Is More
From the Emergency Room to the Markets
Chapter Seven - Turn off That Bubblevision!
Meet Mr. Market
Chapter Eight - See No Evil, Hear No Evil
The Sorry Tale of Sir Roger
Prisoners of Our Preconceptions
Kill the Company
Chapter Nine - In the Land of the Perma-Bear and the Perma-Bull
Hanging onto Your View
Sunk Costs at the Root of Conservatism
Chapter Ten - The Siren Song of Stories
Stock Market Stories
Beware of Capitalizing Hope
Focus on the Facts
Chapter Eleven - This Time Is Different
Why Can’t We Time Predictable Surprises?
A Beginner’s Guide to Spotting Bubbles
Your Edge Over the Pros!
Chapter Twelve - Right for the Wrong Reason, or Wrong for the Right Reason
It’s Not My Fault, It’s Just Bad Luck
Don’t Be a Monday Morning Quarterback
Chapter Thirteen - The Perils of ADHD Investing
What Can We Learn from Goalkeepers?
Poor Performance Increases the Desire to Act
Investors and Action Bias
Waiting for the Fat Pitch
Chapter Fourteen - Inside the Mind of a Lemming
The Pain of Going against the Crowd
The Carrot of Conformity
The Dangers of Groupthink
Alone in a Crowd of Sheep
Chapter Fifteen - You Gotta Know When to Fold Them
We Are Not Alone (or Perhaps Not Even That Evolved!)
Myopia and Loss Aversion
Why You Can’t Bring Yourself to Sell
The Endowment Effect
Chapter Sixteen - Process, Process, Process
The Psychology of Process
Process Accountability
Conclusion
Little Book Big Profits Series 
In the Little Book Big Profits series, the brightest icons in the financial world write on topics that range from tried-and-tru ............

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