BookMarketingisDead_BookPromotionSecrets.epub - (EPUB全文下载)

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BOOK
MARKETING
IS
DEAD
Book marketing secrets you MUST
know BEFORE you publish your book
DEREK MURPHY
 
 
Thanks for purchasing this book!
You can share any of the tips in here, but please refer or link.
If you need help with anything, feel free to get in touch.
A short review on Amazon would be hugely appreciated.
Sincerely,
Derek Murphy
 
Twitter: @creativindie | Facebook.com/creativindie
Sincere thanks to Donna Joy Usher
, author of the Chanel Series, 
for helping to proofread this book.
 
 
 
Greetings
 
If you’ve bought this book I’m assuming you have or will soon have a book out on the market, and are exploring ways to turn it into a best-selling powerhouse that will slaughter the competition and pay for your retirement. The indie publishing world is thrilling because of the possible returns, and I hope you and your book do well.
You’re probably searching for things like “book marketing” and “book promotion” so you can learn how to find readers and convince them to buy your book.
But almost everything you read will be wrong.
That’s because marketing in general is dead. Advertising is dead. Selling and convincing people to buy – also dead. The new law of booksales is this: if you’re talking about your book, promoting your book, sharing your book – you’re screwing it all up.
I had a 30-second Twitter conversation recently with Jonathan Gunson (founder of Bestseller Labs and Creator of the “Twitter for Authors” course) that went like this:
 
“Authors who constantly ‘shout’ their books on Twitter and Facebook, and do NOTHING ELSE will soon find themselves ignored.”
I mentioned all the author marketing books I’ve been blazing through, looking for actionable tips and resources for this book – many of which are still giving advice that is “Old School.”
 
 
 
Old fashioned book marketers and promoters will say you need to hustle, you need to push, you need to keep getting out there day after day to tweet, like, share, chat and do SEO and lots of other complicated stuff. Recently I’ve also been noticing a lot of bestselling authors put out short little ebooks about how THEY sold a ton of books but are light on practical advice.
Most of them sold a lot of books through sheer force of will and constant soap-boxing and pestering everybody they know… but reached their sales goals (and then wrote a book about book marketing!) Unfortunately, while this kind of marketing can
work – these authors were successful despite
some very big flaws in their platform ............

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